HASCO hosted the second edition of its live event format, HASCOtalks, on 7 May 2026 at Lokschuppen Marburg, focusing on transformation and adaptability in the German plastics industry.
According to the company, the industry is currently facing significant challenges and continuous change, with topics such as transformation, adaptability, and new business models becoming increasingly important for businesses.
Following the successful debut event last year, which focused on industry challenges, this year’s HASCOtalks concentrated on the opportunities, success factors, and practical approaches involved in managing transformation processes. The event brought together numerous guests from industry and business for discussions and exchange of perspectives on the evolving plastics sector.
The programme began with a keynote address by Dr Moritz Julian Maier, Senior Researcher at Fraunhofer IAO. In his speech, he provided in-depth insights into the latest research findings and presented various dimensions of transformation using a practical model. It became clear that transformation is particularly important in times of change, enabling companies to adapt to a changing environment. To implement it successfully, it should be considered at different levels.
Based on these findings, high-profile representatives from industry and research discussed key issues surrounding the transformation of the plastics industry. The panel included Dr Moritz Julian Maier (Fraunhofer IAO), Markus Hemmeter (OP Mobility Deutschland SE), Torsten Herrmann (Hehnke GmbH & Co. KG, President of the South Thuringia Chamber of Industry and Commerce) and Kerstin Krallmann (WAGO GmbH & Co. KG).
A key finding of the event was that the ability to adapt is increasingly becoming a decisive competitive factor. Alongside technological innovation, corporate culture, leadership and employee engagement play a particularly significant role. The experts highlighted openness to new approaches and a willingness to critically examine existing structures as fundamental factors for success. “It’s not about the size of the company, but whether the entrepreneurial drive is there,” said Andres Fragoso, summarising the contributions.
The cross-sector dialogue once again proved to be a valuable source of inspiration. The open discussion and intensive exchange – particularly during the networking sessions – offered numerous points of reference for participants’ own business practices.
Participants particularly highlighted the high level of information and the impressive atmosphere of the event.
With HASCOtalks, HASCO once again underlines its commitment to acting as a catalyst and platform for current industry topics. The format has already established itself within a short time as an integral part of dialogue within the plastics industry and will continue to address relevant future topics.
HASCO, the pioneer in mouldmaking, sets the standard for innovation, knowledge transfer and collaborative exchange within the industry.
